Live Korea AR

2016

Target Platform | Augment App

Project | Live! Korea is an augmented reality exhibition of Korean culture that took place in Morocco. The project is an experiment to bridge two cultures through augmented reality, by digitally summoning artifacts from one culture into the reality of another. The project questions the meaning of physical distance and explores the possibilities of virtual curation for cultural exchange. 

This exhibit was on display during the Korean national day reception on October 5th 2016, at the Korean embassy garden in Rabat, Morocco. The Korean cultural photo booth was on display at the public service center of the Korean Embassy in Morocco until February 2017.

Roles | Designer, 3D Artist (Solo Project)

event photos

One digital artifact on display was Boo-yong-jung, a traditional pavilion in South Korea’s Changduk palace. Another item on display was a Korean culture photo booth that I designed based on Korea’s representative cultural artifacts. 

The booth featured a Korean entrance roof, the Korean national flower, a historic butterfly accessory, a traditional Chorong lamp and a lamp designed with a famous Korean painting from the late 18th century. Photographs from the event were emailed to the visitors after the event.

*The exhibition was curated through Augment
*The Boo-yong-jung model is from the Korean National Cultural Heritage Portal

Live Demo

AR Marker Design

I designed panels to be printed as standing banners. These banners functioned as tracking markers for the exhibit. The Augment application would scan the banners through the mobile device’s built-in camera. Once the banner is detected, the application would project Boo-yong-jung and the Korean cultural photo booth onto the banners.

The banners feature patterns from the Korean tteoksal (an imprinting stamp for decorating rice cakes) that are simple, crisp yet diverse to be easily recognized by the Augment application’s marker scanning system. They show a resemblance to QR codes. Additionally, a concise manual was provided for visitors to easily navigate the augmented reality exhibit themselves.

3D objects

Featured
The lamp on the right is decorated with Kim Hong-do’s “Dancing Boy,” painting from the 18th century. Kim Hong-do is a celebrated painter of the Joseon period of Korea. The blue and red lantern is called a Chungsa-chorong. Traditionally the lantern

The lamp on the right is decorated with Kim Hong-do’s “Dancing Boy,” painting from the 18th century. Kim Hong-do is a celebrated painter of the Joseon period of Korea.

The blue and red lantern is called a Chungsa-chorong. Traditionally the lantern used to be lighted for weddings. Nowadays it is widely used in many cultural events.

The roof piece of the Korean culture photo booth references the Korean Soseul entrance roof. The Soseul entrance was a style of entrance fashioned by prominent households during the Joseon dynasty.  It gives a peek to the Korean Hanok architect

The roof piece of the Korean culture photo booth references the Korean Soseul entrance roof. The Soseul entrance was a style of entrance fashioned by prominent households during the Joseon dynasty.  It gives a peek to the Korean Hanok architecture style.

The flowers on the left side of the Korean culture photo booth are Korea’s national flower. The flower is commonly known as the rose of sharon in the west. The golden butterfly sitting on a flower petal references a decoration from an accessory that

The flowers on the left side of the Korean culture photo booth are Korea’s national flower. The flower is commonly known as the rose of sharon in the west. The golden butterfly sitting on a flower petal references a decoration from an accessory that used to belong to a Korean royalty of the early 20th century. The original butterfly piece was created from gold, silver, white jade, jadeite, amber and coral. The accessory is currently housed in the National Palace Museum of Korea.

Soseul entrance roof model wireframe view

Soseul entrance roof model wireframe view

Rose of sharon and butterfly wireframe view

Rose of sharon and butterfly wireframe view